One of my interview subjects was Mr. Mark Zelonis, a representative of the IMA, which is a current participant in LOI. He was able to offer me some great insight on the program and how it affects the IMA and their stakeholders. I think the interviews being conducted by the building management group will prove very useful in LOI’s outreach to potential participants in the future. Both the IMA and the downtown library are recognizable buildings that have a lot of patrons every year. If potential participants hear positive feedback from these institutions, they will see the true benefits of jumping onboard. It is very important to remember that one cannot have too much incentive to join this program. Some targets may take more convincing than others, and any LOI representative must be as ready as possible to urge targets to become participants. With this input, and the other groups’ efforts, the future of LOI is looking very bright!
December 1, 2010